The Gordon Growth Model (GGM), also known as the Dividend Discount Model (DDM), is a valuation method used to estimate the intrinsic value of a stock based on its future dividends. It assumes that dividends will grow at a constant rate indefinitely.

Formula:

P0=D1r−gP_0 = \frac{D_1}{r – g}

Where:


Assumptions:

  1. Dividends grow at a constant rate (gg) forever.
  2. The required rate of return (rr) is greater than the growth rate (r>gr > g).
  3. The company pays regular dividends.

Example:

Suppose:

Using the GGM formula: P0=2.000.10−0.04=2.000.06=33.33P_0 = \frac{2.00}{0.10 – 0.04} = \frac{2.00}{0.06} = 33.33

Thus, the intrinsic value of the stock is $33.33.


Strengths:


Limitations:

  1. Constant Growth Assumption: The model fails for companies with irregular or unpredictable dividend growth.
  2. Non-dividend-paying stocks: It cannot be used for companies that do not pay dividends.
  3. Sensitive to inputs: Small changes in rr or gg can result in significant valuation changes.

Variants:

  1. Zero Growth Model: Assumes dividends do not grow (g=0g = 0). The formula becomes: P0=DrP_0 = \frac{D}{r}
  2. Two-stage or Multi-stage Growth Models: Used when dividends are expected to grow at varying rates over time before settling into a constant growth phase.

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